Hyper-local, Hyper-fast to drive Visitor Demand and Economic Recovery

July 22, 2020
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For travel companies, the window of opportunity is closing to impact the 2020 travel season. In order to fast-track visitor demand and economic recovery; destinations, lodging companies, attractions and local businesses must build a hyper-local, hyper-fast packaging strategy. The mantra of the hyper-local leisure traveler is point-of-purchase packages that combine… Read more »

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The Travel Industry Dilemma – Pull the Price Lever or Package…

June 24, 2020
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Driving demand and fast-tracking results in a hyper-local market is a priority for every travel destination, lodging company, and attraction. However, finding the right formula to make it happen will be a bit more challenging.

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Essential Strategies for Hotels and Lodging Properties in a Hyper-Local, Hyper-Competitive Market

May 28, 2020
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The challenges for the hotel industry due to the current crisis are unprecedented. As shelter-in-place shifts, for lodging properties to relaunch and generate revenues, it will require new and innovative thinking. Hotels must reinvent their guest experience to navigate the unchartered waters of the hyper-local, hyper-competitive market. To attract future… Read more »

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Recovery Resources for the Travel Industry

April 30, 2020
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Dear Tourism Colleague, The challenges in the Travel Industry due to the current crisis are unprecedented. In order to relaunch your tourism economy, it will not be business as usual but will require new and innovative thinking to navigate the unchartered waters of a new landscape. At some point in… Read more »

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Routines, Rhythms, and Rituals

April 2, 2020
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As our lives have dramatically changed in the past few weeks, the fabric of everyday life has begun to fray. We have had to radically change our routines of work, family, and social life. Many familiar activities have come to a screeching halt and people are wondering how to make… Read more »

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A Message of Support and Connection From Joe Veneto

March 23, 2020
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Dear Tourism Colleagues, Partners and Friends, During this unprecedented situation for our Industry and Country, I wanted to take a moment to reach out to connect. Who could have imaged that over the past two weeks life as we know it would and will continue to change dramatically on a… Read more »

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2019 Experience Lab Captured in Illustration Video

December 3, 2019
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Watch this illustrative representation of the 2019 Experience Lab by Veneto Collaboratory, which took place October 15th-17th in Madison, Wisconsin.

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Veneto Collaboratory May 2019 Newsletter

May 24, 2019
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Read the latest edition of the Veneto Collaboratory newsletter.

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DatingNews.com Features Romantic Madison, Wisconsin Experiences Developed With Veneto Collaboratory

January 8, 2019
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This article on DatingNews.com highlights multiple Veneto-developed experiences available as part of “romantic getaways” to Madison, Wisconsin.

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Salud! Bitters Cocktail Experience Developed with Veneto Collaboratory Spotlighted

November 4, 2018
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This article in the Cap Times highlights a Veneto-developed experience in Madison, Wisc., that combines an education about bitters, the Old Fashioned and Wisconsin supper clubs with a do-it-yourself lab on making bitters.

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