Press Release: Veneto Collaboratory Announces Experience Lab 2018

September 11, 2018
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The seventh annual Experience Lab created by Experiential Travel expert Joe Veneto of Veneto Collaboratory will be held in Minneapolis, Minnesota, October 15-17, 2018. The Lab is a comprehensive interactive workshop for DMO Executives and Travel Attraction organizations to acquire the strategies, skills and learnings to transform their visitor experience.

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Joe Veneto Speaking Engagement in Norman, OK Featured

June 18, 2018
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Visitors to Philadelphia can help paint a mural. In Columbus, Ohio travelers can live through the eyes of a slave escaping on the underground railroad.

Unforgettable experiences like these are what modern travelers crave, said Joe Veneto, founder and principal of Opportunities Unlimited, a management consulting and training company that works with destination marketing organizations like VisitNorman.

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Making Madison An Experiential Travel Destination

February 1, 2018
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This article in the Madison Business Journal details the Wisconsin city’s experience development efforts – being spearheaded by Joe Veneto and Veneto Collaboratory.

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