Meet Destination Development and Placebranding Innovators at City Nation Place Americas 2024

City National Place 2024 Graphic

Friends of Veneto Collaboratory receive a special discount for the May 14-15 event in Houston, Texas.

Dear Travel Colleagues,

Don’t miss the opportunity to join me in Houston, Texas for City Nation Place Americas 2024. You will meet some of North Americas Placebranding innovators who will showcase how they have connected the dots between economic development, tourism, and quality of life for their communities.

The City Nation Place think tank will provide an opportunity to explore how places can break down silos to collaborate and work together to grow their place economy.

As event partners, I’m delighted to be attending and presenting a session with Houston First on Converting the history, accomplishments, and stories of multicultural communities into Unforgettable Experiences. As a result of our collaboration with City Nation Place, we are be able to extend to you an exclusive 20% discount on registration as one of our Industry colleagues! Just quote JoeVenetoContacts20 to save when booking your registration.


The agenda is bursting with impactful case studies, panels, and roundtable discussions for you to learn from. Here are just a few of the highlights:

  • Uncover how Houston First Corporation and Greater Houston Partnership are collaborating on a unifying narrative for the city, as well as the challenges and advantages of the implementation.
  • Explore how you can successfully build local engagement as Jennifer Valencic and Chloe Irish, Destination Cleveland, share how the city has shifted its approach to work with rather than for their stakeholders.
  • Hear how Visit California is working with indigenous cultural and tourism leaders to build new opportunities for more equitable benefits within the visitor economy.
  • Learn how a collaborative approach to initiatives, policy, and communication is changing the narrative in Boston.
  • Discover the future of place marketing as Destination Vancouver’s Stefan Hawes unpacks how you can effectively leverage AI and new technologies to meet your strategic objectives.

To learn more about this jam-packed agenda, click here!

Don’t forget—as one of our Industry colleagues you’re able to receive an exclusive 20% saving on your registration by quoting JoeVenetoContacts20 when booking.

We look forward to seeing you in Houston for City Nation Place Americas 2024!


Chief Experience Officer
The Veneto Collaboratory