Simpleview

The Experience Lab was by far one of the most inspirational and influential times I have had while traveling. Being able to be immersed in the true culture and history of a destination opened my eyes to the incredible possibilities.

Bardstown-Nelson County Tourist and Convention Commission

The Experience Lab was truly an eye-opening experience in so many levels. It was a tremendous learning experience to take back to Bardstown so we can elevate the things we take for granted every day.

UWF Historic Trust

Best Lab I’ve ever participated in!

Houston First Corporation

No matter how long you’ve been in Tourism and Hospitality and how much you think you know, you’ll learn how to design and develop the “Best” experiences for your destination.

Texas Independence Trail

Joe and the Experience Lab will change tourism for destinations, attractions, and the visitor!